Azerbaijani travellers made up 7% of the total tourist arrivals in Iran in 2023, Azernews reports, citing the World Travel and Tourism Council.
The data indicates that Iran experienced a notable 21% surge in its tourism sector last year, signalling a robust rebound following the COVID-19 pandemic.
Throughout the period under review, the tourism industry contributed 4.7% to the national economy. Approximately 6.6% of the workforce, equivalent to around 1.6 million individuals, were employed in this sector.
As Azerbaijan continues to prioritise the development of its tourism sector, collaboration and knowledge-sharing with international partners, such as Iran, will be instrumental. The exchange of best practices and expertise will further bolster the industry's growth trajectory, fostering sustainable tourism development.