Pakistan has emerged as one of the most sought-after tourist destinations over the past few years.
According to the ECI Cultural Institute, Pakistan topped several international travel lists such as Forbes’ “The 10 coolest places to go in 2019” and Conde Nast’s “best holiday destination in 2020,” according to a media report.
In recent years, travel bloggers have flocked to Pakistan, drawn by the country’s tall peaks, lush valleys, and rich heritage. The content they produced and posted on social media contributed to the surge in the global interest.